Blog
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The Economics of a $28 Hardcover
A hardcover book costs $28. You pick it up at the bookstore, hand over your credit card, and walk out with a physical object containing 80,000 words that someone spent years writing and that a team of people spent months… Read more →
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How We Price Our Books (and Why It Matters)
People rarely talk about how books are priced. There’s an assumption, even among avid readers, that book prices are either arbitrary or dictated by some invisible market force that publishers don’t control. Neither is true. Pricing a book is a… Read more →
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Writing a Book Proposal That Actually Works
In the past twelve months, we’ve received somewhere around 400 nonfiction proposals and about 600 fiction queries. We said yes to nine of them. That’s a hit rate of roughly one percent, and while we’re not proud of the volume… Read more →
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What Your Bookseller Knows That Algorithms Don’t
Last November, I walked into Powell’s City of Books in Portland with a vague idea that I wanted something to read on a long flight. I didn’t have a specific book in mind. I didn’t have a genre preference. I… Read more →
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Why Independent Publishers Still Matter
Here’s a number that surprises most people: the five largest publishers in the English-speaking world account for roughly sixty percent of all trade book revenue. Penguin Random House, HarperCollins, Simon & Schuster, Hachette, and Macmillan. Between them, they dominate shelf… Read more →
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What Booksellers Wish Publishers Knew
Over the past year, I have had long, candid conversations with independent booksellers across the country. Not formal interviews with tape recorders. More like dinners, phone calls, and after-hours drinks at book fairs where people let their guard down. I… Read more →
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The Lost Art of Slow Reading
I read seventy-three books last year. That number sounds impressive until I tell you that I remember maybe eight of them well enough to have a real conversation about what was in them. The rest left a vague residue: a… Read more →
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How We Choose Which Books to Publish
Every week, somewhere between fifteen and twenty-five manuscripts land in our submissions queue. Some arrive through agents we know well. Others come over the transom from writers we’ve never heard of. A few are referrals from authors we’ve already published.… Read more →
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What Happens When a Book Doesn’t Sell
Nobody in publishing likes to talk about this. There are hundreds of articles about how books get acquired, how they’re edited, how they’re marketed. There are interviews with bestselling authors, profiles of legendary editors, features about the magic of the… Read more →
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How to Give a Book as a Gift Without Getting It Wrong
I once received a book as a birthday gift that was so perfectly chosen it changed my opinion of the person who gave it to me. We had been casual friends. After that gift, we became close ones. The book… Read more →